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Google Analytics – Keyword Search “Not Provided” Keywords Estimator

You can use this simple tool to calculate the total number of non-brand visits or the amount of non-brand revenue including the data that is being hidden by “(not provided)” keywords. 

http://www.digivate.com/not-provided-keywords-estimator/

This method used here can provide a good top level estimate.  Another more indepth way to get the data is  the landing page “clustering” method.

 

Calculating not provided keywords with great accuracy takes work.   Below there are useful resources

www.seomoz.org/ugc/how-to-analyze-google-analytics-not-provided-data

searchenginewatch.com/article/2143123/How-to-Understand-Your-Google-Not-Provided-Traffic

www.blindfiveyearold.com/not-provided-keyword-in-google-analytics

cyrusshepard.com/7-fantastic-seo-tips-for-googles-not-provided-keywords/

www.barker.dj/blog/not-provided

 

blog.isearchmedia.com/2013/not-provided-keyword-data-in-google-analytics-a-workaround-to-getting-brand-non-branded-traffic/

www.bluefountainmedia.com/blog/making-peace-with-not-provided/

www.kaushik.net/avinash/google-secure-search-keyword-data-analysis/

Website Speed – How important is Website Speed for SEO

Ever heard of Maslow’s hierarchy of needs? It’s a theory of psychology that prioritizes the most fundamental human needs (like air, water, and physical safety) over more advanced needs (like esteem and social belonging). The theory is that you can’t achieve the needs at the top without ensuring the more fundamental needs are met first. Love doesn’t matter if you don’t have food.

Our founder, Rand Fishkin, made a similar pyramid to explain the way folks should go about SEO, and we’ve affectionately dubbed it “Mozlow’s hierarchy of SEO needs and how important is to do business in Staffordshire.”

Guide to SEO Basics

As you can see, the foundation of good SE begins with a great professional SEO company, like Shg SEO, ensuring crawl accessibility, and moves up from there. Choosing the best SEO agency you can get a  great affordable local SEO services and is great way to see how a good SEO works.

Using this beginner’s guide, we can follow these seven steps to successful SEO:

Crawl accessibility so engines can read your website (make a professional website in minutes)
Compelling content that answers the searcher’s query
Keyword optimized to attract searchers & engines
Great user experience including a fast load speed and compelling UX
Share-worthy content that earns links, citations, and amplification
Title, URL, & description to draw high CTR in the rankings
Snippet/schema markup to stand out in SERPs
We’ll spend time on each of these areas throughout this guide, but we wanted to introduce it here because it offers a look at how we structured the guide as a whole.

Google PPC Call Extension, No Phone Numbers anymore Google Says No To Phone Numbers In PPC Ads, Forcing The Use Of Call Extensions

Interesting drop from Google.    I have found that this can be a good way to get your number out to people!

AdWords ads with phone numbers in the text will be disapproved. Advertisers who want to display phone numbers will have to use the call extensions feature instead.

http://searchengineland.com/google-says-no-to-phone-numbers-in-ppc-ads-forcing-the-use-of-call-extensions-152592

5 Ways to Be Banned By Google Overnight – Bad IDEAS!

http://www.websitemagazine.com/content/blogs/posts/archive/2013/03/19/5-ways-to-be-banned-by-google-overnight.asp

Leveraging Google+ Social Interactions For Radical Organic SERP Impact: Insight From #SMX

Leveraging Google+ Social Interactions For Radical Organic SERP Impact: Insight From #SMX

Read more: http://www.aimclearblog.com/2013/03/12/getting-ahead-with-google/#ixzz2NRTjq7JR

 

Google Adwords Labels

Google Adwords Labels

Good article on Google Adwords Labels. Great for cross campaign keyword analysis in Google Adwords

http://www.nusparkmarketing.com/2012/04/how-labels-works-in-google-adwords/

Here is the Faq from Google
https://support.google.com/adwords/bin/answer.py?hl=en&answer=2475865

Check out the latest from Bing? Yes Microsoft and Facebook are getting close

http://www.websitemagazine.com/content/blogs/posts/archive/2011/05/16/bing-forever-changes-search-and-SEO.aspx

Google Analytics Version 5 new from Google

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Data Feed Optimization

Awesome Article about managing your datafeeds

http://www.seomoves.org/blog/online-marketing/welcome-to-dfo-the-basics-of-data-feed-optimization-2037/

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